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Bubbe's brisket. Golden kugel. Slow-simmered cholent.
Real recipes. Real ingredients. Ready when you are.
The Freezer Aisle, Reimagined
Every box tells
a story.
Hover each card to see certification, heating instructions, and why it tastes the way it does.
Bubbe's Brisket
Serves 4–6Low and slow for twelve hours. The way it was always meant to be.
Certification
OU Kosher · Glatt Beef
Heating Instructions
Oven 350°F · 45 min covered
What It Tastes Like
Tastes like: A Sunday that stretches into evening. Rich, yielding, sweet with caramelized onion and a whisper of paprika.
Golden Potato Kugel
Serves 6–8Crisp on every edge. Custardy in the middle. Non-negotiable.
Certification
OU Kosher · Pareve
Heating Instructions
Oven 375°F · 35 min uncovered
What It Tastes Like
Tastes like: The corner piece everyone fights over. Shmaltz-rich, golden-brown, with a faintly sweet center.
Slow-Simmered Cholent
Serves 4–5Twelve hours of Shabbos warmth, frozen at its peak.
Certification
OU Kosher · Glatt Beef
Heating Instructions
Slow cooker on Low · 4 hrs
What It Tastes Like
Tastes like: Shul ending, everyone hungry. Smoky, meaty, thick with barley and the memory of a wood stove.
Spinach Bourekas
Serves 4Flaky, golden, stuffed until they almost burst.
Certification
OU Kosher · Dairy
Heating Instructions
Oven 400°F · 20 min
What It Tastes Like
Tastes like: The appetizer plate that disappears before the soup arrives. Buttery layers, earthy filling, sesame crust.
Classic Rugelach
Serves 8–10Apricot jam, walnut, and cinnamon rolled into something unreasonable.
Certification
OU Kosher · Pareve
Heating Instructions
Thaw 20 min or oven 300°F · 8 min
What It Tastes Like
Tastes like: The end of a long meal when nobody wants to leave the table yet.
Homestyle Knish
Serves 4The kind your grandmother made. Except you didn't have to peel the potatoes.
Certification
OU Kosher · Pareve
Heating Instructions
Oven 375°F · 25 min
What It Tastes Like
Tastes like: A deli counter on a cold morning. Dense, savory, with caramelized onion folded through every bite.
Meal Bundles
The whole meal,
already figured out.
Curated combinations for the meals that matter. Shabbos-ready or weeknight-ready — you decide.
The Complete Shabbos Table
Everything for Friday night. Nothing left to worry about.
Brisket, potato kugel, challah rolls, matzo ball soup, and rugelach for dessert. Pull it from the freezer Thursday night and spend Friday actually getting ready.
Includes
- Bubbe's Brisket · 24 oz
- Golden Potato Kugel · 32 oz
- Matzo Ball Soup · 32 oz
- Challah Rolls · 12 count
- Classic Rugelach · 24 pieces
Weeknight Rescue Pack
Tuesday has never tasted this good.
Cholent that's been simmering (technically) since Friday. Spinach bourekas ready in 20 minutes. Knish for the kid who "doesn't like anything." Dinner is handled.
Includes
- Slow-Simmered Cholent · 28 oz
- Spinach Bourekas · 8 pieces
- Homestyle Knish · 4 pieces
15,000+
Families served weekly
6
Generations of recipes
0
Artificial preservatives
48 hrs
From kitchen to frozen
Hashgacha · Kosher Certifications
OU Kosher
Orthodox Union Certified
OK Kosher
OK Laboratories Certified
Cholov Yisroel
Dairy products only
Glatt Beef
All meat products
Yoshon
Grain products certified
From the Community
Trusted by
15,000+ families.
"My mother-in-law came for Shabbos. She asked if I'd been cooking since Wednesday. I'd been cooking since Thursday at 6pm — when I pulled the brisket from the freezer."
Rivka Goldstein
Mother of four, Flatbush
"I'm not even Orthodox. I found Shabbos at a specialty market in Park Slope and the kugel changed my relationship with frozen food entirely."
Maya Chen
Home cook, Brooklyn
"The cholent tastes like it sat in a slow cooker through Shabbos morning. Because it did — just not in my kitchen. Worth every cent."
Moshe Berkowitz
Shul president, Teaneck NJ
Ready to taste the difference?
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